INTODUCTION
Grainy Goodness (“Company”, “we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy (“Policy”) explains how we collect, use, disclose, and process your information when you access our website https://grainygoodness.com/ (“Platform”). By using our Platform, you agree to the collection and use of your information as described in this Policy.
If you do not agree with any part of this Policy, you may choose to discontinue using our Platform.
CONSENT FOR COMMUNICATION
By providing your mobile number, you consent to receive communications related to our services, even if your number is registered under DND/NCPR lists as per Telecom Regulatory Authority of India (TRAI) Regulations. These communications will not be considered unsolicited as you have explicitly opted in.
WHAT INFORMATION WE COLLECT
We collect personal information in various ways, including:
- When You Submit Information on Our Platform:
- Creating an account
- Placing an order
- Posting reviews or feedback
- Filling out surveys
- Requesting information
- Applying for a job
- Participating in promotions
Information collected may include your name, email, phone number, address, date of birth, payment details, and other necessary details.
- From Other Sources:
- Delivery and address details from third-party providers
- Social media platforms and sponsored promotions
- Marketing-related or demographic data to tailor our services
Note: We do not collect any information beyond what is necessary, and we encourage you to share only the details specifically requested.
HOW WE USE YOUR INFORMATION
Your personal information is used to:
- Process and fulfill orders
- Communicate with you about your purchases
- Improve our products and services
- Personalize your experience on our Platform
- Ensure compliance with legal and regulatory requirements
THIRT-PART LINKS & DATA SHARING
We may share your information with third-party service providers for order fulfillment, delivery, and marketing purposes. However, we do not control or take responsibility for third-party privacy practices.
WHAT PERSONAL INFORMATION DO WE COLLECT?
Grainy Goodness limits itself to collecting information necessary to provide accurate services, process your order, provide refunds, and continually improve our products and services.
The categories of personal information collected and processed by us include:
- Name, email, postal addresses, phone numbers, and country
- Date of birth, language preference, and location
- Open data and public records available on the internet
- Names and contact details of recipients of purchases, including addresses, phone numbers, and IP addresses
- Product interests, opinions, and individual preferences
- Financial information such as bank details, credit/debit card information, and payment instrument details
- Records of product interests and acquired information from affiliates
- Phone numbers used to contact customer service
- Technical data such as device information, system details, application software, and peripherals for software updates, product support, and services
WHAT IS THE PURPOSE FOR WHICH PERSONAL INFORMATION IS COLLECTED?
Grainy Goodness may use your personal information to:
- Verify your identity
- Process product purchases and transactions
- Communicate with you regarding your account and activities
- Respond to inquiries, feedback, or service requests
- Conduct marketing communications and promotions
- Provide better customer service
- Administer contests, promotions, surveys, or other site features
- Ask for ratings and reviews of our products
- Conduct research on customer demographics, interests, and behaviour
- Send order updates and offers via email, WhatsApp, SMS, RCS, and social media
- Improve shopping experiences, product offerings, and platform functionality
- Establish, exercise, or defend legal rights and comply with legal obligations
GROUNDS FOR PROCESSING PERSONAL INFORMATION
Grainy Goodness processes personal information based on:
- Performance of a Contract – To fulfill product orders and provide related services
- Legitimate Interest – For marketing communications and customer service
- Compliance with Legal Obligations – To retain business records as per legal requirements
- Consent – By providing personal information, you consent to its collection, use, storage, and processing in accordance with this Privacy Policy
CONSENT
By providing personal information, you agree to its processing as per this policy. If you disclose personal information of others, you confirm you have their consent. You also consent to receiving communications via SMS, WhatsApp, RCS, email, and calls regarding your orders and offers.
We may collect anonymized and aggregated information to improve our services. We maintain a social media presence and may use your interactions for the purposes mentioned in this policy.
PAYMENT INFORMATION
We collect payment details during transactions. Payment information is directly entered into a PCI/DSS-compliant payment processing service. We do not process or store payment details except where required.
SECURITY MEASURES
We implement reasonable physical, electronic, and procedural safeguards to protect personal information. However, data transmission over the internet cannot be guaranteed as completely secure. Users are responsible for safeguarding login credentials.
WHOM DO WE SHARE PERSONAL INFORMATION WITH?
Personal information is shared only with authorized entities, including:
- Affiliates and third-party service providers for order processing, delivery, data analysis, and customer support
- Marketing partners, technology providers, and business associates
- Legal authorities when required by law
- Business entities in case of mergers, acquisitions, or corporate restructuring
- Third-party analytics services for performance tracking and improvements
We do not sell or rent personal information to third parties.
RETENTION OF PERSONAL INFORMATION
We retain personal information only as long as necessary for business or legal purposes. Information may be deleted or anonymized once its purpose is fulfilled.
HOW WE STORE YOUR PERSONAL INFORMATION
Personal information may be stored on secure internal servers or third-party cloud services contracted to support our operations. These third parties employ security measures to protect stored data.
DISPOSAL OF PERSONAL INFORMATION
Once personal information is no longer required, we take reasonable steps to delete or permanently de-identify it.
DO WE USE COOKIES?
Yes, we use cookies to analyse web page flow, measure promotional effectiveness, and enhance trust and safety. Cookies help store user preferences and login credentials. Third-party cookies may also be used for analytics and advertising purposes.
CUSTOMER COMMENTS AND CONTENT
If you post comments or content on our platform, they may be publicly visible. We are not responsible for third-party use of such information.
LINKS TO THIRD-PARTY SITES
Our platform may contain links to third-party websites. We do not control or endorse their content and are not responsible for any damages resulting from their use.
THIRD-PARTY ANALYTICS
We use third-party analytics services to evaluate platform usage and performance. These services collect data via cookies and other technologies. You consent to the processing of information by these third-party providers in accordance with this policy.
SECURITY MEASURES
We incorporate encryption, authentication tools, and firewalls to protect personal information. However, we are not liable for unauthorized access or misuse of personal data by third parties.
POLICY REVIEW
We may update this policy periodically to reflect changes in our practices.
For any queries related to this Privacy Policy, please contact us at support@grainygoodness.com.
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